We’re a strategy-led branding studio. We partner with founders to build brands that mean something and sell.
Projects completed
Industries served
Countries served
30+Seranova customers
Products sold
Customer rating
Every brand here starts with a conversation, not a mood board. See how one clear idea becomes a brand people choose.
Your first project meeting is a brand foundation workshop: we work through the internal brand, its ambition and the decisions it needs to make. Next, we present the creative brand strategy, connecting the business, audience and market to a clear direction for the identity.
We define how your brand speaks, what it stands for and the messages people should remember. The words work alongside the identity, so every touchpoint sounds like the same brand.
We translate the strategic direction into a distinctive visual system. Each element has a role, from the first impression to the details that make your brand consistent across print, packaging and digital.
We shape a coherent creative direction for imagery, campaigns and brand expression. Composition, styling and visual language follow the strategy, giving the brand a clear point of view beyond its logo.
We design packaging around the product, its audience and how it is encountered. A clear hierarchy, distinctive identity and considered details help the range feel connected, on the shelf and in the customer’s hands.
We develop campaign concepts and branded content that extend the identity into social media. Each campaign has a clear message and a consistent visual direction, with assets built around the agreed channels and formats.
We design websites that carry your identity into a clear digital experience. From page structure and visual direction to responsive layouts and interactions, every detail helps visitors understand your business and take the next step.
Three ways to work together. Each one starts with strategy, because that’s what makes the design work.
The essentials to launch or refresh with clarity.
For new brands and focused rebrands.
3–4 weeks
50% deposit · 50% before delivery
Purpose, vision, mission and core brand values.
Positioning statement and core brand communication.
Core tone of voice and language. Fuller personality, archetype, brand voice, messaging examples and brand attributes sit outside this package.
Primary logo, wordmark and icon, with core typography and color palette.
Basic brand guidelines. Website and email design guides are outside this package.
A complete system for your brand’s next chapter.
For a stronger voice and a more versatile identity.
3–6 weeks
50% deposit · 50% before delivery
Purpose, vision, mission and values with tailored descriptions.
Target audience overview, ideal user persona, competitor overview, analysis and comparison, positioning statement, brand communication and tagline development.
Brand character, personality, archetype, voice, tone, messaging examples and brand attributes.
Primary and secondary logos, wordmark, submark and icon. Typography, color palette, graphic elements, patterns and brand presentation mockups.
Website and email design guides with editable source files, plus brand guidelines. Development is scoped separately.
A tailored brand world, shaped around your goals and scope.
For brands seeking their boldest creative expression.
5–8 weeks
100% upfront · Scope confirmed on a call
Purpose, vision and mission with strategic rationale; tailored values; brand essence, promise and strategic pillars.
Detailed audience segmentation, ideal user personas, competitor analysis and comparison, positioning, communication, tagline and brand narrative.
Character, personality, archetype, voice, tone and language, messaging framework and examples, and brand attributes.
Complete logo suite and expanded visual system. Art direction, custom iconography, illustrations, 3D brand visuals, advanced mockups and motion.
Website and email design guides with editable source files, plus Iconic brand guidelines. Development is scoped separately. A qualification call confirms fit and scope; 3–5 Iconic projects are accepted each year.
Starting investments and estimated timelines. We confirm your scope, deliverables and schedule after reviewing your inquiry. Packaging and additional brand applications are scoped to your requirements.
Mohamed FA Studio is a small, senior team, and you work directly with the people doing the work. We treat your brand like it’s our own: we listen, we challenge, and we build it to grow with you.
About our studio
Before we design anything, we get to know your business: why it exists, who it’s for, and what makes it different. That becomes the brief for every decision after it, so nothing in your brand is there by accident.
We start with a brand workshop, together. We look at what you offer, who you serve, and where competitors leave room for you to win.
We define what your brand stands for and the position it can own. You sign off the strategy before any design begins.
We shape how your brand talks: its character, its story, and the few messages people should remember.
Every shape, color and typeface traces back to the strategy. Your story becomes the symbol, in Arabic, English or both.
We bring the brand to life across packaging, social campaigns and motion, then give you the guidelines to stay consistent as you grow.
Delivered great work. The process of branding was really what we were looking for. We had a vision and for once we could explain this in detail and they did put it in our designs.
Founder, Florevita
The studio has a tremendous ability to listen. And they have amazing skills to turn our ideas into reality, with that extra touch that completes our branding!
Founder, Think Outside
Their professionalism made the process seamless, easy and efficient. The logo they designed surpassed my expectations. It perfectly encapsulated the essence of my brand while being visually striking and memorable.
Founder & Director, Evo Media
Mohamed and his team’s work was perfect. Not only did they design the visual identity from scratch but they also created a brand strategy to give us a strong presence. Brand colors were amazing and attractive, thanks for your hard work.
Founder, Riyadh Academy
Delivered far more than we expected and provided valuable guidance throughout the entire project. Their support went beyond the design itself and helped us make better decisions along the way.
Founder, Msquare Design
They took the time to learn about my business, helped me create a brand image and we went back and forth until I was happy. Highly professional and hard working.
CED Media Group
The circle began with a simple observation: people gather in circular spaces, from arenas to event venues. We carried that idea into the mark, building it from four circle sizes informed by the golden ratio. Their interlocking shapes express connection, while the proportions give the identity a clear, repeatable structure.
For a restaurant, the identity can begin at the table. The rounded edges of stainless steel serving trays informed the curves of Black Lumi’s lettering. A second reference—the texture of grilled kebabs—shaped a detail in the B. Together, these choices connect the wordmark to the food and the way it is served.
SoulDelic needed a symbol that could hold more than one idea. We brought together references to the caduceus, the Eye of Horus, and the water lily to explore balance, protection, and renewal. The challenge was to make them feel like one coherent form. The resulting mark gives the identity depth without relying on a literal illustration.
The health connection is built into the lettering itself. We combined a heartbeat with the M, then refined the angles and curves so it still reads as part of the wordmark. The same structural thinking carries into the Arabic identity and the app icon, keeping the idea recognisable across languages and small digital formats.
A freelancer gives you files. An agency gives you an account manager. We give you a small senior team that stays with you from strategy to launch, with identity, packaging, motion, 3D and campaigns all made under one roof, around one idea.
Standard provides the essential foundation. Premium adds deeper strategy and a fuller identity. Iconic extends the strategic and creative scope. We’ll recommend the right level after reviewing your brief.
Typical timelines are 3–4 weeks for Standard, 3–6 weeks for Premium and 5–8 weeks for Iconic. We confirm the schedule with the scope.
Yes. We’ve built brands for clients in 30+ countries, from Riyadh and Dubai to London and Los Angeles, in Arabic, English or both. Workshops run live over video, and you’ll always know where the project stands.
Yes. If you’d like a website, you can add one to any branding package. We can build it with custom code or in Framer, and we’ll help you choose what fits your project. Premium and Iconic already include website and email design guides.
Send us a short brief. We’ll book a call, then share a proposal with scope, timeline and investment. Every project starts with a brand workshop, and you review and shape each stage with us, so there’s never a big reveal to worry about.
